Fabletics is a lifestyle brand with activewear and athleisure for men and women. Co-founded by actress Kate Hudson, the brand offers a wide range of products including leggings, pants, sweatpants, shorts, tank tops, tees, long sleeves, sweatshirts, jackets and sports bras. Fabletics is known for its emphasis on combining style with functionality, catering to a variety of sports and leisure activities. The brand offers collections such as Seamless, Cold Weather and Yoga Shop, each designed to meet specific fitness and comfort needs. Fabletics has also collaborated with celebrities such as Khloé Kardashian to create special edition collections. Their offerings include a variety of sizes and styles, ensuring inclusivity for a diverse customer base. Fabletics operates a unique business model with a VIP membership programme. Members enjoy a range of benefits including exclusive discounts on full-price styles and access to members-only products.
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