Pretty Mama

Pretty Mama is an aspirational maternity and nursing wear brand, celebrated for its unique combination of style, comfort and sustainability. Gathering attention on platforms such as BBC Dragons’ Den, Mother&Baby, The Telegraph, Independent and Women’s Running, Pretty Mama has established a firm foothold in the maternity wear market. The range includes bestsellers such as the nursing-friendly oversized fleece and T-shirts, designed for comfort and practicality as well as style. With an emphasis on discreet and functional fashion, Pretty Mama’s clothing is a testament to the brand’s commitment to making breastfeeding easier and more stylish for new mothers. The brand is proud to manufacture in the UK, ensuring each piece is designed, hand-cut and made from recycled materials, underlining its commitment to reducing environmental impact. A notable initiative by Pretty Mama is their pledge to plant a tree for every sustainable item purchased, in partnership with the Tree Appeal, reinforcing their commitment to environmental sustainability. This gesture not only demonstrates their commitment to the planet, but also adds value to every purchase, allowing customers to contribute to a greener earth.