Upfit

Upfit® is an online nutrition planning service that focuses on providing personalised meal plans for people with different dietary goals and preferences. The service is designed to simplify healthy eating by offering tailored nutrition solutions that can be adapted to different lifestyles and goals, including weight loss, muscle building and clean eating. A key feature of the platform is its extensive recipe database, which contains over 10,000 recipes. These recipes are tailored to the user’s individual taste preferences, nutritional needs and specific goals. Upfit® emphasises the importance of variety in meals, ensuring that users have access to a wide range of options to keep their diet interesting and enjoyable. Upfit® also emphasises the convenience aspect of its service. It offers time-saving tools such as Cook-Ahead, which helps users prepare balanced meals in advance, which is particularly useful for busy working days. The service also includes features such as digital shopping lists and the option of home delivery, which further streamline the meal preparation process.