London-based FUL operates in the hair care industry and offers a range of hair care products through its website, fullondon.com. The site allows users to navigate through different categories, including treatments, styling products, bundles and accessories, catering to different hair types. FUL’s product range is said to meet several ethical and environmental standards; it’s claimed to be vegan, cruelty-free, sulphate-free, paraben-free and mineral oil-free. Products featured on the website include the Intense Moisture Hair Mask and Styling Spray. FUL also offers a Hair Care Bundle, which contains a selection of its products. The brand also maintains a blog on its website, which features posts on various hair care topics. For example, recent posts have focused on the ingredient panthenol and its potential effects on hair. Customers can also sign up for a newsletter to receive updates and promotions. FUL promotes itself as a brand that aims to enhance the natural capabilities of hair through its range of products, which are created by a team of hair experts in London. According to FUL, their mission is to help customers achieve their best possible hair. The brand’s ethos and product range can be further explored on their website, fullondon.com.

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Number of reviews: 1 Rating:2 Don’t buy - terrible! I brought the shampoo and intense moisture mask after reading all the glowing reviews. They left my hair limp, frizzy and tangled. The shampoo is sticky and difficult to move around your hair. I had high hopes for the intense moisture mask but even after combing through and leaving the required time my hair didn’t feel conditioned when I ringed it off or dried it. My hair looked worse than it has ever done. Quite separately and without prompting my daughter also reported the same. The company will not refund. It’s all marketing. Do not buy.
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Thanks for submitting your review!Clare Hodgson