Kit & Kin is a company dedicated to providing safe, effective and sustainable products for families. The brand offers a range of eco-conscious products including high performance eco nappies, biodegradable wipes made from 99% water, natural skincare products and 100% organic baby clothing. Notably, they also offer a flexible subscription service for their biodegradable wipes and nappies, which aims to provide convenience for families while saving resources. The company claims to adhere to principles of sustainability and ethical treatment of animals. They use plant-based, sustainably sourced materials, promote recyclable or sustainable packaging and refuse to test on animals. The company also states that it’s a carbon neutral company, reflecting its commitment to the environment. It’s also a member of PETA (People for the Ethical Treatment of Animals), underlining its commitment to cruelty-free products. Co-founded by Emma Bunton, a UNICEF ambassador, TV and radio presenter and former Spice Girl, and Christopher Money, a product development director, Kit & Kin was created with the intention of being better for babies, families and the world. The company states that it uses hypoallergenic materials and ingredients and ensures that its products are free from chlorine, latex, perfume and parabens. As well as a range of baby and home products, Kit & Kin’s online platform also includes a hub of practical tips and resources for families.

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