KeepCup

KeepCup aims to reduce the impact of the throwaway culture by promoting the importance of reducing and reusing. Driven by a commitment to environmental responsibility, KeepCup has created a range of products designed for repeated use, with a strong emphasis on functionality and aesthetics. Their offering ranges from their signature coffee cups, introduced through notable products such as the Helix Cup, to water bottles and other drinking essentials. Central to the KeepCup ethos is a focus on thoughtful design and material selection, ensuring that each product not only serves its purpose, but does so with minimal environmental impact. This conscientious approach extends to its manufacturing and assembly processes, underlining the brand’s commitment to sustainable practices in all facets of its business. KeepCup provides tools and resources to help consumers understand and quantify their environmental footprint. Its Impact Calculator allows individuals to assess the environmental impact of their consumption habits. The company is actively involved in giving back to the community through various partnerships, further cementing its position as an advocate for change.