Serenity Hue

The founder of Serenity Hue started off as a biomedical scientist in labs, where she developed, tested and created new formulas. After ten years, she was helping her sister in her salon and together they started with one beauty chair dedicated to thread eyebrows. The business started to grow. Most customers had problems like sparse brows or with gaps due to over-tinting and plucking. She saw an opportunity to create natural products to fuel the brow so the customers could regrow their brows while using natural products. As such, she created products with different tints that could create the desired brow style while, at the same time, fuelling the eyebrow to regrow their hair. Serenity Hue’s products are meant to tone, style and improve people’s brows without hurting the natural hair. In addition, their products are all natural and vegan and their packaging is zero waste. The Fuel & Bake powders are used to create bigger volume for fluffy brows, Fuel & Tint creates matte brows, Fuel & Lamination is used to shape and style your eyebrows in a natural way and Fuel & Style gel increases growth and decreases ageing.