The Black Farmer

The Black Farmer is a unique business founded by Wilfred Emmanuel-Jones MBE, a child of the Windrush generation who came to the UK from Jamaica as a young boy. Inspired by his father’s inner city allotment in Birmingham and his small farm on the Devon/Cornwall border, Wilfred is a passionate supporter of British agriculture and aims to bring diversity to the food and farming industry. The online store, theblackfarmer.com, offers a wide range of quality British products with unexpected twists across food, drink and lifestyle. The store features a variety of sections including Food & Drink, Butchery, Caribbean, Gluten Free, Deli, Cheesemonger, Bakery, Pantry, Fruit & Vegetable, Ready Meals, Set Boxes, Fish & Seafood, Halal, Gifts & Lifestyle, Clothing & Tartan, Hampers & Gifts, Kitchen & Accessories, Garden, Flowers, Wellbeing, Jewellery and Pet’s Corner. Customers can also access information about Wilfred, his team and the story behind The Black Farmer brand. Orders are delivered securely with a chosen delivery partner using a standard tracked service. Special food boxes are insulated and kept cool with ice to ensure freshness. The Black Farmer Experience is a journey of discovery that showcases the many aspects of Wilfred’s life and his journey to becoming a successful farmer and entrepreneur. By sharing his Windrush story, he hopes to inspire future generations and celebrate the 75th anniversary of this historic event. The Black Farmer’s online store is a testament to Wilfred’s passion for quality, diversity and celebrating the British food and farming industry.